Our story begins with two friends who wanted to showcase Japan in a way that only locals could. With a community-first approach in sharing the best of our insider knowledge, Untold Japan was born. With a team of Japanese and foreign nationals who call Japan home, we are passionate about connecting you to the heart and soul of this country.
What is Untold Japan?
Our Mission
"Sense The Wonder"
Untold Japan is a luxury tour company specializing in authentic, immersive experiences that uncover the beauty of Japan’s hidden wonders. We do this because we believe travel should be transformative—bridging cultures, creating lasting memories, and deepening appreciation for Japan’s traditions and people.
Discover Japan Beyond the Ordinary
At Untold Japan, our mission is to create truly unique and unforgettable journeys. We simplify the complexities of exploring Japan, guiding our clients beyond language barriers and tourist hotspots to uncover the country’s treasures and authentic culture.
CORE MANAGEMENT
Joshua Lassman-Watts
Founder & CEO
Kengo Goto
Co-Founder
Christina Nols
Head of Global Partnerships
Sam
CMO
TOUR LEADERS
*All of our Tour Leaders are first-aid certified.
Saskia
Tour Leader
Janna
Tour Leader
Satoshi
Tour Leader
Lily
Tour Leader
Shoma
Tour Leader
Atsuya
Tour Leader
Miho
Tour Leader
Karune
Tour Leader
Dylan
Tour Leader
Jordan
Tour Leader
Laksmi
Tour Leader
MARKETING & SALES
Sarah
Client Relations Manager
Elly
Social Media Coordinator
Arika
Booking Associate
William
Business Development Representative
Ayra
Design Lead
Maya
Booking Manager
Rei
Booking Associate
Sho
Marketing Manager
Fuki
Booking Associate
Caitlin
Sales Consultant
Deylan
Marketing Coordinator
Ayame
Booking Associate
Sue
Sales Consultant
